Championship Formula Book

How to Transform Your Team Into a Dynasty

Showing his winning formula at work, Jack Stark draws readers into the inner circles of the championship NASCAR team for whom he’s been team psychologist for the last seventeen years and the Nebraska Huskers’ three-championship dynasty of the 1990s. Based out of Omaha, Nebraska, he also gets up close and personal with the consistently successful leadership at F-500 companies. Written in straightforward no-nonsense…
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DJ's Hero Awards 2022 Sizzle Reel

The D. J. Sokol Hero’s Scholarship Luncheon for the Salvation Army. Chaired by Jack and Shirley Stark. Raised $600k for Salvation Army services and scholarships. Interviews of Dr. Tom Osborne,Hall of Fame Coach of 255 wins in 25 years ; Bruce Rasmussen Hall of Fame Athletic Director and 4 time A.D. of the year; David Sokol International business Leader and major philanthropic contributor; all interviewed by Dr. Jack Stark.

As a performance psychologist, Jack Stark provides psychological and performance enhancement training to elite athletes at the collegiate, professional and Olympic levels. He served as the team psychologist (1989-2004) for the University of Nebraska Cornhusker football program.

During his tenure, Nebraska won 88% of its games including 3 national championships and had the highest winning percentage in the 1990s. He is in his 11th year as the team psychologist for NASCAR’s premier Hendrick Motorsports Team (winner of 5 straight national championships).

He maintains a practice as a licensed clinical psychologist and has provided assistance to more than 10,000 individuals. He served on the faculty of the Nebraska Medical Center’s Departments of Psychiatry and Pediatrics as a tenured professor of medical psychology.

He is founder and director of Performance Enhancement Group and consults to F-500 executives. He has made over 1,000 presentations on Leadership and Teamwork. Read more about Jack Stark…